2025 End User Survey

When it comes to winning more work, how do purchasers of architecture, engineering, and construction services prefer to engage in the business development efforts of your firm?

The answer might surprise you.

I’m Steven McGill, and I have applied my 25 years as an A/E/C business developer to shed light on game-changing facts about End-User’s preferences for engaging in A/E/C business development. 

I have leveraged my long-standing relationships with Vice Presidents of Facilities, Directors of Plant Operations, Chief Operations Officers, and other purchasers of A/E/C services, to deliver a groundbreaking survey on how End-Users prefer to engage A/E/C firms in their Business Development efforts.  

FusionBD’s latest survey of June 2025 polled 377 Vice Presidents of Facilities, Directors of Plant Operations, Chief Operations Officers, and other purchasers of A/E/C services. The survey reveals game-changing facts about End-User’s preferences for engaging in A/E/C business development.

The objective is to assess how A/E/C clients respond to outreach efforts from Business Development (BD) personnel versus Principals/Project Leaders, and to provide actionable insights into the BD engagement preferences of End-Users.

For access to the full survey click here: 2025 End-User Survey

Survey Sample:

This survey includes 14 more insightful and revealing questions about End-User preferences in relationship building, cold & warm calling, project interviews, and overall engagement.

For access to the full survey click here: 2025 End-User Survey

Fusion BD helps A/E/C Principals engage more End-Users and win work by implementing customized, data driven, strategies.

I'd love to connect to learn more about you, your firm's vision for growth, and how Fusion BD can get you there.

Email me directly here: steven@fusionbdllc.com

Visit our website:  Fusion BD

Visit my Linkedin Profile: https://www.linkedin.com/in/steven-mcgill-1aa74410/